Eastbourne chain store to reopen for closing down sale

Laura Ashley in Terminus Road will reopen on June 18 with what it calls ‘dramatic reductions’ in fashion.

There will be at least 50 per cent off fashion in-store and online, and 30 per cent off all furniture.

Everything has been reduced and has to go, the shop says, including stock being cleared from the warehouse.

The store will be ‘COVID secure’ and adhere to a strict policy of social distancing with a limited number of shoppers allowed in-store at any time, as well as regular deep cleaning. Card payments will be encouraged.

Lewes’ Laura Ashley will also reopen on June 18. The Sussex stores will continue to trade until further notice.

Eastbourne town centre starts to reopen to shoppers - in pictures

A spokesperson for Laura Ashley said, “There are some fantastic deals to be found in-store, as everything is now reduced and, with at least 50 per cent off fashion, we expect clothing ranges to sell out fast.

“We are extremely mindful of the current COVID crisis and customers can be assured that the store will be COVID secure.”

Laura Ashley began in the 1950s, becoming famous for its unique printed fabrics. Over time, the brand grew to become the household name of today, synonymous with quality fashion, interiors and home furnishings.

Despite the store closures that will follow the ‘everything must go’ sale, the Laura Ashley brand will remain online (www.lauraashley.com) and at retailers nationwide.