HELP for Heroes collections at Tesco stores at the weekend raised thousands of pounds for the charity.
David Owen, 83, from Steyning, masterminded the two-day collections at the store in the Holmbush Centre, Shoreham, as well as at Horsham.
He was joined by his friend, Chris Twiselton, who ran on a treadmill at Shoreham on Sunday to boost the funds.
David said: “At the last moment, two people emailed to say they could not make it because of family problems and on the Saturday, one person never turned up at all, so I found myself doing 10 hours.
“But we raised just over £2,000 at Horsham and £2,500 at Shoreham.”
Chris, who set himself the challenge of running 30 miles on the treadmill, collected a further £600.
David added: “All charities are worthwhile and the Government doesn’t do enough but people put their hands in their pockets and we had a lot of notes, which is interesting.”
He said he offered any woman who gave a note a kiss. “I must say only one person walked away, leaving a £5 note,” he added.
At Shoreham on Saturday, the offer prompted one woman to boost her donation from £1 to £6 after her friend was offered a kiss.